Hull Kingston Rovers have announced a new project called ‘Craven Streat’ which will transform the matchday experience for fans.
Offering live stage entertainment, Marquee with bars, local independent street food and big screen in a relaxed ‘festival’ atmosphere, the area is set to become the ‘go to’ place for supporters to enjoy ahead of 80 minutes of Rugby League.
The name of the new food and drink fans village, Craven Streat, takes its inspiration from the old ground Craven Street which the club departed almost 100 years ago.
Chief Executive Paul Lakin is looking forward to the concept revolutionising the matchday experience.
He said: “First and foremost, we are excited about the return of supporters to Hull College Craven Park in May, but have been working on this concept for some time in the background, and it has always been our intention to launch this as soon as covid restrictions were lifted.
“We are confident we can create a real family friendly party atmosphere around the stadium where fans want to spend the whole day with us.
“It provides so many opportunities for us to focus our efforts into creating one special area with lots going on rather than this been watered down across various bars within the stadium.
“Offering a quality choice of food rather than the usual burger and pie. We get five home games in 2021 to really test the concept, with a view of growing it to become even bigger and better over time.
“We see it as a key part of attracting new fans to the stadium in the medium to long term and the space will provide a unique backdrop for a whole array of non-matchday opportunities. Private hire including weddings, Winter Wonderland’s, live bands in the Summer and BBQ’s.”