Super League agrees new Sky deal

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Super League have announced a new TV rights deal with Sky Sports, which will last until 2023.

Sky Sports will continue to show Super League games with 66 live matches exclusively per season – including flagship events Magic Weekend and the Grand Final.

The new agreement will see Sky Sports have the first pick of games in each of the regular season rounds as well as first pick in each of the Play-Off weeks, meaning fans can expect to find the biggest clashes each week live and exclusive on Sky Sports.

Sky Sports will also work with Super League to reach new audiences and will make some of this season’s fixtures available via free-to-air Sky platforms.

On the announcement, Super League executive chairman Ken Davy said: “It’s great to be able to extend our excellent partnership with Sky Sports.

“Sky have been with us from the start of the competition, back in 1996, and are now an integral part of the Super League family. Together out partnership has seen Super League achieve record viewing figures in recent years.

“We’ve worked closely throughout the current pandemic and every step of the way Sky have been immensely supportive. Together we have managed to give fans an exceptional amount of coverage during these unprecedented times.”

Sky Sports Managing Director Rob Webster added: “We’re delighted to be continuing our rights deal with the Betfred Super League to 2023.

“It is a testament to the quality of the competition and our coverage that sees our partnership move beyond a quarter of a century.

“The Super League continues to produce fantastic drama on the pitch and is an essential part of our offering to Sky Sports customers.”

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Steven Hughes

I am a freelance journalist based in Liverpool, specialising in football, darts and rugby league
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